Who we are
The following website has been provided for information relating to Duel Digital and their digital marketing services. Detailed below is a description of how Duel Digital protects and uses data collected via our ‘ duel.digital’ website. You are legally obligated to the privacy policy when using the website. Being a responsible digital marketing agency Duel Digital are committed to privacy protection.
Data owner & controller
Duel Digital Group Ltd.
71-75 Shelton Street
Covent Garden
London
WC2H 9JQ
Contact email
In this document referring to; ‘we’, ‘us’ ‘our’ relates to Duel Digital Group Ltd. Company registered no. 11529812 in England.
Privacy Policy Summary
Personal data is gathered for the following services and purposes;
Analytics
The purpose of this cookie is to provide us insight into user website activities including, but not limited to, source and time spent on webpages and the website in general. This is depersonalised information and is displayed as statistics only, it cannot be traced back to any persons or individuals helping to protect the privacy of our website users. With this insight we can tailor our website to meet users requirements and improve areas that are most visited.
Contacting our users
If you have chosen (‘opted in’) to receive our newsletters these can contain tracking codes that allow us to understand who has clicked or opened our email and how many people may have done so. We use this data to improve our email communications and offer better communications moving forward. This data is stored on email partner servers and covered these partners own security measures.
Session records & heat maps
This tool helps us create a clearer picture of how users behave online and forms some of the services we offer. This data can be used to a improve website experiences, customer journeys and increase conversion rates.
Remarketing/retargeting tags – Google Ads & Facebook
Data available in Google Ads and Facebook allow users to be reconnected if they have previously visited a website with collated depersonalised data. Both platforms allow us to present users with advertisements when browsing other websites. Email communications may also be used as a further means to re-engage users.
Serverside infrastructure
Google Cloud and Amazon Web Services (AWS) are cloud computing vendors offering Infrastructure as a Service (IaaS) platforms for web developers and development operations.
DoubleClick Bid Manager
We include remarketing/retargeting codes to track when suers view webpages to allow us provide targeted advertisements to these users in the future.
Methods of processing data
The Data Controller processes the Data of Users in a proper manner and shall take appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data. The Data processing is carried out using computers and/or IT-enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to the Data Controller, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of the site (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner. The updated list of these parties may be requested from the Data Controller at any time.
Place of data processing
Data is processed at the Data Controllers operating offices and in any location where parties involved with the processing are located. For more detailed information please contact the Data Controller for more information.
Opt out & our tools privacy policies
Google Analytics
Personal data collected: Usage data and cookies
Place of processing: US – Privacy Policy – Opt out
Google Ads conversion tracking
Personal data collected: Usage data and cookies
Place of processing: US – Privacy Policy
Facebook Ads conversion tracking
Personal data collected: Usage data and cookies
Place of processing: US – Privacy Policy
Google Tag Manager (GTM)
A solution to manage tags of JavaScript code that send data to third parties
Place of processing: US – Privacy Policy
Hot Jar Heatmaps & Recordings
Personal data collected: Usage data, cookies and various types of data as stated in the Hot Jar privacy policy
Place of processing: Malta – Privacy Policy – Opt Out
Remarketing/retargeting & behavioural targeting
Performed by utilising a combination of usage data and cookies that is sent to partners that manage remarketing/retargeting and behavioural targeting activities. Additional the user may opt out of this part services use of cookies by visiting the network advertising initiative opt-out page.
Google Ads Remarketing
Remarketing and retargeting serivce from Google connecting activity on our website with the Google Ads advertising network and DoubleClick cookie.
Personal data collected: Usage data and cookies
Place of processing: US – Privacy Policy – Opt Out
Facebook Custom Audience
Personal data collected: Email address and cookies
Place of processing: US – Privacy Policy – Opt Out
Facebook Remarketing Audience
Personal data collected: Usage data and cookies
Place of processing: US – Privacy Policy – Opt Out
Serverside infrastructure
Service is used to host files and data that make our website run an be distributed to providing a ready-made infrastructure for specific website sections. Often these services will operate through multiple servers distributed geographically which makes it difficult to place an exact location where personal data is stored.
Google Cloud
Hosting service provided by Google Inc.
Personal data collected: Various data specified in privacy policy of service
Place of processing: US – Privacy Policy
Amazon Web Services (AWS)
Hosting service provided by Amazon Web Services Inc.
Personal data collected: Various data specified in privacy policy of service
Place of processing: US – Privacy Policy
Control of your personal information
You may wish to restrict the collection or use of your personal data in the following ways:
Example: You may have previously agreed to us using your personal data for direct marketing, you may opt-out at any time by emailing us via the contact page.
We will not distribute, lease or seel your personal data to third parties unless we have your permission or required to do so by law. We may use your personal data to send you promotional information about third parties if they relevant to your needs as indicated.
You can request details of personal information we hold for you under the ‘Data Protection Act 1998’ and is chargeable with a small fee. If you would like a copy of your personal data please write to us or email via our website contact page.
If you suspect that data we hold about you is incomplete or incorrect please write to us or email via our website contact page. Any data found to be incorrect will be rectified.
Privacy Policy Variations
We reserve the right change, alter or modify data provided in this document at our discretion, as such this document should be regularly referenced for updates.